The 2025 WNBA Draft Class Is Arriving With Built-In Brands
These aren’t rookies in the traditional sense—they’re seasoned content creators and businesswomen. Their presence should be celebrated, not constrained.
View ArticleBacardi Is Putting Money Behind People to Make Sure AI Doesn’t Replace Your...
Training barkeeps to future-proof their careers
View ArticleLester Holt Makes 1st Public Remarks Since Announcing Departure From NBC...
Holt will join Dateline NBC full-time after departing Nightly News this summer.
View ArticleThe Seattle Storm Made Marketing Its No. 2 WNBA Draft Pick Top Priority
The Seattle Storm makes marketing its No. 2 WNBA Draft pick a No. 1 priority as the basketball team's selection party strategy puts social media, pro sports partnerships and women's sports investment...
View ArticleBeauty Marketing Mastery: Katie Gohman’s Vision for Olaplex
The haircare brand CMO talks balancing social narrative with brand storytelling.
View ArticleWednesday, April 9 Evening Cable News Ratings: CNN Finishes 2nd in the Demo...
Hannity won the 9 p.m. hour for FNC.
View ArticleTikTok Lays Off Staff in Its US-Based Ecommerce Unit
The unit’s performance has come under close scrutiny in recent months.
View ArticleWarner Bros. Discovery CEO David Zaslav Receives $51.9 Million Pay Package...
Zaslav’s pay increase follows another round of layoffs at CNN earlier this year.
View ArticleTikTok Fave Duolingo Boosts YouTube Shorts Viewership 430% in One Year
It's also experimenting with long-form videos on the channel.
View ArticleStreaming Ratings, Week of March 10: Disney+ Sails to the Top Courtesy of...
The Top 10 Overall Streaming chart only had two non-original titles.
View ArticleNewsmax Defamation Case Proceeds to Trial in Delaware
Dominion Voting Systems sued Newsmax in 2021.
View ArticleTrade-Offs: How 10 Brands Are Navigating Tariff Turmoil
In the past couple of weeks, President Trump has announced a sweeping set of tariffs, only to delay most of them for 90 days after the stock market crashed in […]
View ArticleHeidi Cooley Gets Cozy at Lovesac as its First Chief Brand and Marketing Officer
Chief marketing officer (CMO) Heidi Cooley is leaving Crocs to join Lovesac as its first chief brand and marketing officer, effective April 23.Cooley had been CMO of Crocs since 2021. […]
View ArticleTicker: Gayle King Opens up About Her Spaceflight
The CBS Mornings co-host will soar into the cosmos on Monday morning.
View ArticleThursday, April 10 Evening Cable News Ratings: Fox News Shows Experience an...
MSNBC saw strong results for its 8 p.m. to midnight slate of shows.
View ArticleCoComelon’s First Ad Campaign Is a Tame Day in the Life of a Parent
CoComelon's first ad campaign was inspired by some of the show's most popular videos, according to Moonbug Entertainment.
View ArticleRoblox’s Christina Wootton on the Future of Digital Branding
The online gaming platform has 85 million daily users.
View ArticleConnecting Brand, Retail, and Consumer Experience With...
The CPG marketing lead talks shifting to a full-funnel strategy.
View ArticleVeteran LA Broadcaster Ed Arnold Dies at 86
Arnold suffered from heart disease for many years
View ArticlePuma Advances as Sportswear Brands Race for Gen Z
The company hopes a shift in marketing strategy will position Puma to win in an increasingly competitive landscape.
View Article